Kristina Fidelskaya empowers modern women to embrace elegance and confidence through a meticulously crafted wardrobe. The client tasked us with creating a website that reflects the brand’s premium nature, highlights its attention to detail and artisanal craftsmanship, and makes the navigation and shopping experience effortless, enjoyable, and inspiring.

Our team handled the full website development cycle based on the provided structure and design concept — from translating the brand’s visual identity into a digital form to optimizing the user experience and ensuring a seamless checkout process.

The M1 team had clear and precise tasks. They had to be realized:

• development of a theme from scratch on Shopify;
• setting up website localization, payment, and delivery;
• integration of products with CRM;
• integrating the website with Google Maps and Instagram;
• optimization of the website for SEO requirements;

M1 Development delivered a premium, stylish and functionally perfect online boutique that fully corresponds to the aesthetics of Kristina Fidelskaya’s haute couture. Users want to explore the collections and immerse themselves in the brand’s philosophy.